A couple of weeks ago, there was an article in The New York Times about a new campaign called Take Back Yoga introduced by the Hindu American Foundation. You can read the article yourself, but the gist is that this group is trying to get Americans to acknowledge that yoga was initially a Hindu practice. Dr. Aseem Shukla, the foundation’s co-founder, is quoted in the article as saying: “In a way, our issue is that yoga has thrived, but Hinduism has lost control of the brand.”
The brand? Is yoga a brand? I don’t know. Read More »»






